Untapped Potential: Exploring Japan’s Women’s Football Ecosystem – Through Global Benchmarks –

Introduction

The Rising Global Tide of Women’s Football: Locating Japan’s Position
Women’s football is experiencing a period of unprecedented global growth and transformation.
This seismic shift is currently anchored by two major power blocks: the established global leader, the United States, and the rapidly
expanding ecosystem of Europe, driven by significant investment in its major leagues.

However, a highly significant “Third Pillar” is emerging in Asia, which demands international attention.

At the forefront of this Asian rise stands Japan. Not only has the national team consistently achieved success on the world stage,
but its domestic professional league, the WE LEAGUE, is also demonstrating robust development, cementing Japan’s
role as a regional trailblazer.

This report is dedicated to defining the true scope of this growth. By conducting a detailed comparative analysis against the
world’s leading football nations, we aim to precisely map Japan’s current position and explore its untapped potential
within the rapidly evolving global women’s football market.

Agenda

1. Market Context
   1. Global Women’s Football
   2. Women’s Football in Asia
2. Overview of Japanese Women’s Football
   1. High Performance
      1. National Team Performance
      2. Japanese Players Abroad
   2. Player Development
      1. Youth National Team Performance
      2. Player Development System
   3. Domestic League
      1. Overview
3. League Business Benchmarking: -Japan and Leading Countries-
   1. League History & Development
   2. League Structure
   3. League Revenue
   4. Broadcasting Revenue
   5. Sponsorship Revenue
   6. Club Revenue
   7. Attendance
4. About Skylight Consulting