President Habutsu spoke at ‘World Football Summit 2025’ “Untapped Growth Potential and Investment Strategy in the Women’s Football Market”

Skylight Consulting Inc. (Head Office: Minato-ku, Tokyo; President: Toshiki Habutsu; “Skylight”) served as a sponsor for the world’s largest football conference event, the “World Football Summit 2025,” held in Madrid, Spain, from October 15 to 16, 2025. Habutsu took the stage to present on the growth potential of the global women’s football market, including Japan, and strategies to accelerate its development on the 16th of October.

About World Football Summit

The World Football Summit is a conference where global football industry leaders and experts gather to discuss football from the perspectives of business, culture, and social impact. Held annually around the world, the Summit is a platform for sharing the latest trends, innovations, and challenges in the football industry, and is a key event for shaping its future. Over 2,500 diverse stakeholders, including football clubs, league officials, sponsor companies, and media, participated in the event held in Madrid, Spain.

Presentation Content: Global Untapped Potential and Investment in Women’s Football (By Skylight)

Among the 35 panel sessions held during the two-day event, Skylight President Habutsu spoke on the panel titled “Global Untapped Potential and Investment in Women’s Football (By Skylight).”

The  points of  discussion:

• Growth Opportunities in the Women’s Football Market
  Women’s football is a good market experiencing rapid commercial value growth, driven by increasing broadcasting rights fees, sponsorship deals, and the maturing transfer market. It is anticipated to continue its exponential growth, with further development expected through strategic investment.
• Potential and Challenges of the Japanese Market
  While Japan possesses a world-class player development system, the commercial success of its domestic league (WE League) remains a challenge. Overcoming this requires partnerships with investors and the establishment of governance and infrastructure dedicated to women’s football. The AFC Women’s Champions League, starting in the 2024/25 season, is also expected to be a significant catalyst for growth.
• Uniqueness and Competitiveness of Women’s Football
  Women’s football establishes its unique value by offering a different fanbase and viewing experience compared to men’s football. Its strong affinity with family audiences and diverse communities like the LGBTQ+ community, as well as the safe and friendly atmosphere in stadiums, are key to attracting new customer segments.

Future Outlook

Through this session, the significant growth potential of the women’s football market and the importance of strategic investment to realize that potential were reaffirmed. Skylight is committed to continuing its support for the sustainable development of women’s football and strives to create both social and commercial value through the sports business.

About Skylight Consulting Inc.

Headquarters: Akasaka Tameike Tower, 2-17-7 Akasaka, Minato-ku, Tokyo 107-0052
Established: March 10, 2000
President: Toshiki Habutsu
For more information, please visit our corporate website at https://www.skylight.co.jp/.